Why I rebuilt my best offer

🪜 A full teardown you can reverse engineer

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Hey there,

The Offer Development Masterclass worked.

From January to June, 94 owners of consultancies and agencies showed up.

They said yes to the structure. They did the work. And they gave five-star reviews.

And still, there was work to be done…

  • Some people stumbled with the setup

  • Some slides didn’t land the way they should have

  • Some parts of the framework were too complicated

  • Some exercises needed more, better examples

  • Some conversations made me think, ā€œI can get sharper hereā€

I didn’t need to tear it down. And this wasn’t about endlessly tinkering without cause, as us entrepreneurs have a bad habit of doing…

It was about turning something good into something so valuable it caused a pattern interrupt.

So that’s what I’ve been doing behind the scenes… Refining, tightening, deepening.

Next week, I re-launch my offers masterclass. Same offer, new chapter.

And since you’re here to learn about building irresistible offers, what better way to show you what good looks like than to reveal my own?

Over the next 5 days, I’ll show you what I’m changing and why it matters so you can implement the strategy & tactics within your business. No fluff, as always.

I hope you appreciate it.

And if you stick around till Friday, you’ll get first dibs on a brand new (free) offer that may just out-punch the masterclass’ value.

See ya tomorrow for part 2: Free Was the Right Price

šŸ“Œ Want exclusive bonuses for the new masterclass?

The only way to get them is to join the waitlist (closes Aug 29).

šŸ¤˜šŸ¼

Jay Melone

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