Scaling on easy mode
đȘ If Jennifer can do it...

Hey there,
Thereâs something deeply satisfying about helping a client achieve a big win.
But when the results hinge entirely upon your time and energy, the warm and fuzzies fade into fatigue. Especially when youâre a slave to endless hustle, sales outreach, and fluctuating revenue.
But today, Iâm introducing you to a way out:
The âReverse Flywheelâ
Ever feel like youâre on some kind of reality show called Survive the Sales Cycle? Each week, another round of âWhoâs got budget this quarter?â and âWill they ghost me again?â
And just when you think youâve won a new client? Plot twist: Theyâre âcircling back next year.â
Dude.
Iâve been there. I started my first business, New Haircut, with the hope that âbig clientsâ would mean big freedom. And sure, landing Google, Amazon, Ford, and Home Depot didnât suck. But behind the scenes, I was less CEO and more Chief Sales Hustler.
My life was a nonstop grind of chasing leads, closing deals, and keeping the cash flowing â all for a close rate that would make a baseball batting average look impressive.
Then one day, I had a breakthrough (or maybe it was sleep deprivation) that started with one simple question: What if marketing and selling was easy?
What if I didnât have to wait months, only to get a ânoâ from the wrong client?
What if I could remove myself from that part of the grind that killed my energy?
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