Delighted, terrified, astonished
🪜 I replaced myself with AI

Hey there,
If you’re here, there’s a good chance you do knowledge work. And unless you already moved to Mars (see you soon), you know about the offensive AI has launched on our work.
No worries. I’m not going to terrorize you with more news of AI coming for your lunch.
Today, I bring you the other side of AI. Away from what clickbait-thirsty media pubs and influencers thrive on, and toward the massive potential that still sits at your fingertips.

Quick update from my side:
The first cohort of the Offer Accelerator Group Intensive kicks off Tuesday. We’re locked and loaded, with six kickass business owners set to develop their most sellable, profitable offers ever. Which they’ll sell by the end of the program. So exciting!

If you’ve been DIY’ing it and…
not enough people are paying attention
not enough people are booking calls
not enough people are buying
I’d love to help you finally fix this, and make 2026 the year you get to say “Booked out till 2027!”
Let’s do this.
9 spots left. Closes in 4 weeks (prices go up).

On Wednesday night, I sat on my couch and read, Something Big is Happening by Matt Shumer.
Matt is a technical entrepreneur working deeply in AI.
Here’s the gist of his 5,000-word essay:
AI models will be substantially smarter than almost all humans at almost all tasks by 2026 or 2027.
Let that land for a second. If AI is smarter than most PhDs, do you really think it can't do most office jobs?
Think about what that means for your work.
Not gonna lie, a cocktail of anxiety and uncertainty poured over me while reading it. But here’s the thing… I’m a fucking entrepreneur, and so are you.
We’re foremost experts at regularly dealing with HOLYSHIT!#@$!%WTF^&*$%BBQ?!
And so sure, I was a shook. But I was also motivated.
Because, as much as your work is changing and will likely disappear in its current form, the opportunity to do something about it is substantial. But you need to do something about it. Today.
Here's a simple commitment that will put you ahead of almost everyone: spend one hour a day experimenting with AI. Not passively reading about it. Using it. Every day, try to get it to do something new... something you haven't tried before, something you're not sure it can handle. Try a new tool. Give it a harder problem. One hour a day, every day. If you do this for the next six months, you will understand what's coming better than 99% of the people around you. That's not an exaggeration. Almost nobody is doing this right now. The bar is on the floor.
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